#IBisChallenge #IBis50Th

Pullman

Pullman

#IBisChallenge #IBis50Th

Pullman Saigon Centre is a modern, upscale hotel in central Ho Chi Minh City, known for contemporary design, superb amenities, and skyline views—serving both business and leisure travelers.

Industry Type

Hotel · Restaurant

The Goal

  • Manage KOL collaborations and content for Ibis Styles’ 50th anniversary campaign.
  • Drive awareness for Pullman Saigon’s restaurant and Accor’s reward program.

Achievement

10K

Engagement

2× REWARD

Accor members (Nov ‘22)

The Story

The campaign celebrated Ibis Styles’ 50th anniversary by partnering with lifestyle creators to spotlight joyful travel moments and signature dining experiences. Through authentic storytelling, it strengthened engagement and lifted awareness of Accor’s reward program.

Pullman Saigon Centre Case Study

Our Services

  • KOL management and content direction.
  • Creative social storytelling for hospitality and F&B experiences.
  • Strategic amplification of Accor promotions across influencer networks.
Pullman Saigon Centre Case Study